Move over Ashley Graham, a new plus-size model is ready for his close-up.
Plus-size models like Ashley Graham and Tess Holliday have spearheaded the recent body positivity movement for women, but it has now shifted to the male consumer.
Read: Angel in Waiting: Ashley Graham Wants to Be First Plus-Size Model on Victoria's Secret Runway
Mean Girls actor Danny Franzese, who stared as Damien in the hit flick, has just launched a plus-size clothing line for men.
“I believe that any body can be a sexy body,” he told Inside Edition, adding that he wants to change the way big and tall men shop.
Inspiring confidence is crucial for Franzese, who grew up hating the way he looked.
"As a kid, school shopping was traumatic,” he said. "I even had suicidal moments.”
Read: Oh La La: Ashley Graham Gives a Lingerie Show From Hotel Room Window
He's now hoping to help guys like him with The Winston Box, a subscription clothing service for, as they say, "guys with a little junk in the trunk."
For $75-a-month, a box shows up at your doorstep filled with 2-4 items.
"Every article of clothing has little special affirmation from us,” Franzese said. "These clothes aren't only made for you, but we think you're gonna look amazing in them.”
Watch: 11-Year-Old Bullied for Her Weight Starts Her Own 'ChubiiLine' for People of All Sizes