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How the Hess Truck Became a Holiday Tradition
November 24, 2023
The holiday shopping season is upon us and for over 60 years one toy has been a staple to children around the country — the Hess truck. While Hess gas stations are no longer, the toy truck remains and is something a whole new generation looks forward to during the holiday season. However, for some collectors of the coveted toy trucks, it conjures up nostalgia of a simpler time.